# 附件一：客群分析

【秒懂 Web3 ! 數位商機洞察課】客群可拆分為三大塊：天下學習和 XREX 分別可觸及的客群，以及進入 Web3 模式之後，由 VIP 學員卡 NFT 持有者與後續所有參與者所拓展的有機客群。下方圖表將分析這三種客群的優勢、劣勢與購課動機：

<figure><img src="/files/wXSoz1pFh6EfXE4EgCDS" alt=""><figcaption></figcaption></figure>


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